✨ Get more on OKRs with code cathyhulu@gmail.com
✨ Get more on OKRs with code cathyhulu@gmail.com
✨ Get more on OKRs with code cathyhulu@gmail.com
Revitalizing User Engagement for 19K+ Users
On the Wayfarer website, users can review proposed locations that players want to see in Pokemon Go or other Niantic games. The company then uses these reviews to assess if these locations should be added or not. I led the design of revamping the website's main feature (reviewing locations) with the goal to increase user engagement and reduce user churn.
To accomplish the goals, I partnered with both internal teammates (Product Managers, Engineers, Operations, Community, Data Science) and external teams (Other Product Teams, Games, Trust & Safety, Legal) to ensure the new feature meets both user and business needs.
To see the mocks and more, please contact me.
Role
UX/UI Designer
Team Size
12
Timeframe
6 months
Revitalizing User Engagement for 19K+ Users
On the Wayfarer website, users can review proposed locations that players want to see in Pokemon Go or other Niantic games. The company then uses these reviews to assess if these locations should be added or not. I led the design of revamping the website's main feature (reviewing locations) with the goal to increase user engagement and reduce user churn.
To accomplish the goals, I partnered with both internal teammates (Product Managers, Engineers, Operations, Community, Data Science) and external teams (Other Product Teams, Games, Trust & Safety, Legal) to ensure the new feature meets both user and business needs.
To see the mocks and more, please contact me.
Role
UX/UI Designer
Team Size
12
Timeframe
6 months
Revitalizing User Engagement for 19K+ Users
On the Wayfarer website, users can review proposed locations that players want to see in Pokemon Go or other Niantic games. The company then uses these reviews to assess if these locations should be added or not. I led the design of revamping the website's main feature (reviewing locations) with the goal to increase user engagement and reduce user churn.
To accomplish the goals, I partnered with both internal teammates (Product Managers, Engineers, Operations, Community, Data Science) and external teams (Other Product Teams, Games, Trust & Safety, Legal) to ensure the new feature meets both user and business needs.
To see the mocks and more, please contact me.
Role
UX/UI Designer
Team Size
12
Timeframe
6 months
Responsibilites & Deliverables
Redesigned main features to increase user engagement and lower retention.
Created a new design system for both mobile and desktop devices.
Analyzed user research and surveys to make design decisions.
Produced prototypes for usability tests.
Hosted design sessions to generate solutions with cross-functional partners.
Discussed new user flow with product managers and community managers.
Collaborated with lawyers and Trust & Safety to ensure clear communication with users.
Responsibilites & Deliverables
Redesigned main features to increase user engagement and lower retention.
Created a new design system for both mobile and desktop devices.
Analyzed user research and surveys to make design decisions.
Produced prototypes for usability tests.
Hosted design sessions to generate solutions with cross-functional partners.
Discussed new user flow with product managers and community managers.
Collaborated with lawyers and Trust & Safety to ensure clear communication with users.
Responsibilites & Deliverables
Redesigned main features to increase user engagement and lower retention.
Created a new design system for both mobile and desktop devices.
Analyzed user research and surveys to make design decisions.
Produced prototypes for usability tests.
Hosted design sessions to generate solutions with cross-functional partners.
Discussed new user flow with product managers and community managers.
Collaborated with lawyers and Trust & Safety to ensure clear communication with users.
About
Hello, I'm Catherine. I have experience in both the engineering and design stages of product development. My career journey has been driven by the question: "how to enrich people's lives through technology?" I am motivated by finding new ways to make the world a better place. With my unique background in software engineering, I combine my creative thinking and practical problem-solving to find solutions that is both meaningful and helpful, but also actionable, accessible, and scalable.
If you are looking for an awesome collaborator or have a cool project, feel free to send me a message.
About
Hello, I'm Catherine. I have experience in both the engineering and design stages of product development. My career journey has been driven by the question: "how to enrich people's lives through technology?" I am motivated by finding new ways to make the world a better place. With my unique background in software engineering, I combine my creative thinking and practical problem-solving to find solutions that is both meaningful and helpful, but also actionable, accessible, and scalable.
If you are looking for an awesome collaborator or have a cool project, feel free to send me a message.
About
Hello, I'm Catherine. I have experience in both the engineering and design stages of product development. My career journey has been driven by the question: "how to enrich people's lives through technology?" I am motivated by finding new ways to make the world a better place. With my unique background in software engineering, I combine my creative thinking and practical problem-solving to find solutions that is both meaningful and helpful, but also actionable, accessible, and scalable.
If you are looking for an awesome collaborator or have a cool project, feel free to send me a message.